Samsung India has announced the launch and pre-order availability of its latest Galaxy S25 series smartphones, including the Galaxy S25 Ultra, Galaxy S25+, and Galaxy S25. The new series is positioned as a “true AI companion,” featuring Samsung’s most natural and context-aware mobile experiences powered by Galaxy AI. These devices mark the first step in Samsung’s vision of seamlessly integrating AI agents and multimodal capabilities across all user interactions. The Galaxy S25 series is powered by a customized Snapdragon® 8 Elite Mobile Platform for Galaxy chipset, offering enhanced on-device AI processing and superior camera features. It is the first series to come with One UI 7, Samsung’s AI-first platform, and introduces features like Gemini integration, enhanced Galaxy AI tools, and robust privacy and security measures. The smartphones also boast significant upgrades in performance, camera technology, and durability. The Galaxy S25 series will be manufactured at Samsung’s Noida factory.
- The Galaxy S25 series is Samsung’s first to feature One UI 7, an AI-first platform enabling personalized mobile experiences with AI agents and multimodal capabilities.
- Powered by the customized Snapdragon® 8 Elite Mobile Platform for Galaxy, the series delivers significant performance boosts in NPU, CPU, and GPU, along with advanced camera features through the next-gen ProVisual Engine.
- The series emphasizes hyper-personalized experiences with enhanced privacy and security, featuring the Personal Data Engine for on-device data analysis and Knox Vault with post-quantum cryptography.
Design and Build
The Galaxy S25 Ultra is described as the slimmest, lightest, and most durable Galaxy S series yet, featuring durable titanium and the new Corning® Gorilla® Armor 2. The metal frame of the Galaxy S25+ and S25 now incorporates recycled armor aluminum. All external components of the Galaxy S25+ and S25 include at least one recycled material. The devices also boast an improved heat dissipation structure with a 40% larger vapor chamber and tailored thermal interface material (TIM).
Key Specifications
The Galaxy S25 series is powered by the Snapdragon® 8 Elite for Galaxy processor. It features One UI 7, Samsung’s AI-first platform. The series introduces various AI features, including integration with Gemini, enhanced Circle to Search, Call Transcript and summary, Writing Assist, and Drawing Assist. It also includes Personal Data Engine for personalized AI experiences, Now Brief for proactive suggestions, and Audio Eraser for videos. The camera system includes a new 50MP ultrawide camera sensor on the Galaxy S25 Ultra, and supports 10-bit HDR recording by default. Features like Virtual Aperture, Galaxy Log, enhanced Portrait Studio, and new Filters are also included. The devices offer seven generations of OS upgrades and seven years of security updates.
Price and Availability
Pre-orders for the Galaxy S25 series began on January 23 across leading online and offline retail stores, as well as on Samsung Live.
| Model | RAM/Storage | Colours | Price (INR) | Pre-order Benefits (INR) |
|---|---|---|---|---|
| Galaxy S25 | 12GB/256GB | Icyblue, Silver Shadow, Navy, Mint | 80999 | 11000 (upgrade bonus) |
| Galaxy S25 | 12GB/512GB | Icyblue, Silver Shadow, Navy, Mint | 92999 | – |
| Galaxy S25+ | 12GB/256GB | Navy, Silver Shadow | 99999 | 12000 (storage upgrade) |
| Galaxy S25+ | 12GB/512GB | Navy, Silver Shadow | 111999 | – |
| Galaxy S25 Ultra | 12GB/256GB | Titanium Silverblue, Titanium Gray, Titanium Whitesilver, Titanium Black | 129999 | 21000 (storage upgrade + upgrade bonus) |
| Galaxy S25 Ultra | 12GB/512GB | Titanium Silverblue, Titanium Gray, Titanium Whitesilver, Titanium Black | 141999 | – |
| Galaxy S25 Ultra | 12GB/1TB | Titanium Silverblue | 165999 | – |
Customers pre-ordering through Samsung.com have access to exclusive colors for each model. Various pre-order offers, including storage upgrades and upgrade bonuses, or cashback with no-cost EMI options, are available. Samsung is also offering 24-month no-cost EMI through leading NBFCs for the Galaxy S25 and S25+.
Conclusion
The Samsung Galaxy S25 series marks a significant step towards integrating AI into the mobile experience, positioning itself as a personalized and intelligent companion. With its powerful performance, advanced camera capabilities, durable design, and a strong emphasis on user privacy and security, the series aims to set a new standard in the smartphone market. The attractive pre-order benefits and a commitment to long-term software support further enhance the value proposition for consumers in India.